OpenRoad Auto Group

OPENROAD OPENS LARGEST HYUNDAI DEALERSHIP IN WESTERN CANADA IN THE RICHMOND AUTO MALL  

FOR IMMEDIATE RELEASE

 October 6, 2020 (Richmond, B.C.) – OpenRoad Auto Group is pleased to announce the official opening of the new OpenRoad Hyundai Richmond, Western Canada’s largest new Hyundai facility. The expansive new state-of-the-art facility is located in the Richmond Auto Mall and replaces OpenRoad’s former Hyundai dealership which the company acquired in 2005. 

“With the opening of our incredible new facility, we’re launching an exciting new chapter for our team and our loyal Hyundai customers,” said Christian Chia, CEO of OpenRoad Auto Group. “This new building will allow us to elevate our customers’ dealership experience while providing the space to keep up with the demand for Hyundai’s award-winning lineup of vehicles.”

At over 33,000 square feet, OpenRoad Hyundai Richmond is not only the newest Canadian Hyundai dealership but also the largest in Western Canada. The striking building is instantly recognizable with its unique circular architecture and bronze-coloured design which reflects Hyundai’s Global Dealership Space Identity. The spacious 11-vehicle showroom features a modern, sophisticated design with soaring floor-to-ceiling glass, premium furniture, and digital kiosks – all aimed to enhance the customer shopping experience. The new service area features 16 service bays, four service drive throughs, one detail wash bay and an automated car wash, plus a sophisticated customer lounge with a variety of conveniences. 

“The new Hyundai Richmond dealership is an important new landmark facility for Hyundai Auto Canada and we’re thrilled to expand our longstanding partnership with OpenRoad Auto Group with this prominent new facility in Richmond,” said Michael Thurston, Zone Manager, Hyundai Auto Canada Corporation.  

OpenRoad marked the opening of the new dealership with a reception and photo opportunity along with the Hyundai Richmond management team and staff, including Christian Chia, CEO of OpenRoad Auto Group; Harj Gill, Vice President Regional Operations; Patrick Lau, General Manager, OpenRoad Hyundai Richmond; Michael Thurston, Western Zone Manager Hyundai Auto Canada Corporation and Marc Gandossi, District Customer Experience Manager, Western Zone.

The award-winning Korean auto maker is the third-largest manufacturer of vehicles globally with a reputation for manufacturing an impressive lineup of reliable and fine-tuned cars and SUVs including the Hyundai Elantra, Sonata, Kona, Santa Fe, Tucson and Palisade. An industry leader, Hyundai is a trusted automotive brand with countless accolades spanning the globe for achievements in automotive safety, performance, quality and value. Integral to Hyundai’s evolution has been the manufacturer’s attention to developing eco-friendly vehicles including the Hyundai IONIQ and Kona electric and hybrid models. Most recently, Hyundai Canada received the AJAC 2020 Canadian Green Utility Vehicle of Year Award for the Hyundai Kona Electric and Best Safety Innovation Award for Hyundai’s innovative blind-view monitor. The much-anticipated completely redesigned 2021 Hyundai Elantra will be unveiled later this year, as will a refreshed 2021 Santa Fe and the 2021 IONIQ all-electric sedan.

The new OpenRoad Hyundai Richmond is now open at 13251 Smallwood Place inside the Richmond Auto Mall. For more information, visit openroadhyundairichmond.comHigh resolution press photos, dealership tours, interviews and select vehicle demo opportunities are available upon request. 

ABOUT OPENROAD AUTO GROUP

Founded in 2000, OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,600 associates representing 22 quality automotive brands at 33 full-service retail locations, including 26 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. With a focus on transparent and innovative business practices, OpenRoad associates are empowered in their roles in order to establish lifelong relationships with car owners. The company’s corporate philosophy is rooted in Unlimited Possibilities Ahead for their clients, their associates and partners. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT:    

Tanis Sullivan

Tanis Sullivan Communications

(604) 230-8008

tanis@tanissullivan.com

 

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PORTFOLIO BY OPENROAD EXPANDS TO OFFER NEW, BROADER CAR SUBSCRIPTION SERVICE

FOR IMMEDIATE RELEASE

New Gold Tier and Portfolio On Demand program gives more consumers the flexibility to switch between three luxury cars every month for a simple monthly fee or daily rate.

March 2, 2020 (Vancouver, B.C.) – Following the success of the initial launch of Portfolio by OpenRoad - Canada’s first all-inclusive, multi-brand luxury car subscription service - OpenRoad Auto Group is pleased to expand the application-based program to offer two new subscription options – the new Gold Tier and Portfolio on Demand program, allowing more people the flexibility to drive up to three premium cars a month, for a convenient monthly fee or daily rate.

“We believe in the future of our car subscription service to meet the growing needs of drivers who are looking for strong options and greater choice,” said Christian Chia, CEO of OpenRoad Auto Group. “We’re pleased to expand Portfolio with an exciting new line up of mid-level luxury cars at a lower price point that will be attractive to more drivers seeking a convenient and flexible experience on the road.” 

Since the program’s initial launch in January 2019 Portfolio has become British Columbia’s preferred car subscription service, offering members the flexibility to be in complete control of their vehicle-ownership experience. The innovative program began with a Platinum Tier that provided access to up to three premium luxury vehicles per month, including models like the Porsche Cayenne, Range Rover Sport, Mercedes AMG E 53 Coupe, Jaguar F-Pace S, Audi Q8, Lexus LC 500, and many more. To date, the exclusive program has been successful in servicing a broad range of clientele - luxury car enthusiasts, affluent professionals, and business executives - particularly those with client-facing professions.

As of today, Portfolio is expanding its service to include a mid-level line up as part of its new Gold Tier and Portfolio on Demand programs. The new inventory will include access to cars like the Audi A4, BMW 3 Series, Lexus IS, Mercedes A-Class and others, plus it will give drivers the option to flip up to three cars a month, starting at $1,499 per month or $149/per day. Like the Platinum Tier service, the Gold Tier and Portfolio on Demand will also include comprehensive vehicle insurance and maintenance, plus convenient pickup and delivery through a personal concierge service.

With the launch of the Portfolio Gold Tier and the Portfolio on Demand program, OpenRoad expects the subscription service will appeal to a larger demographic with its lower price point, daily fee option, and larger inventory of luxury vehicles. As with the Platinum Tier, space is limited in the new programs launching today. To register, download the Portfolio by OpenRoad application on your smartphone or visit www.portfoliobyopenroad.com 

Reports show that today’s culture of instant response, desire for flexibility and an alternative to the traditional car ownership experience, are factors that are driving the appeal of car subscriptions. Portfolio is currently the only Canadian car subscription program offered by an automotive retail company in Canada, and the only all-inclusive, multi-brand car program to offer a lineup of multiple new cars models, representing a range of different brands.

For more information about Portfolio, visit PortfoliobyOpenRoad.com or download the application for iPhone and Android. High resolution photos are available on the Portfolio photo gallery. Interviews, demonstrations and test drives are available upon request.

ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,600 associates representing 22 quality automotive brands at 33 full-service retail locations, including 26 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. With a focus on transparent and innovative business practices, OpenRoad associates are empowered in their roles in order to establish lifelong relationships with car owners. The company’s corporate philosophy is rooted in Unlimited Possibilities Ahead for their clients, their associates and partners. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT:
Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com

OpenRoad Auto Group kicks off 20th anniversary celebrations with program to donate half a million dollars to B.C. charities chosen by staff and customers in 2020.

FOR IMMEDIATE RELEASE

February 20, 2020 (Richmond, B.C.) – OpenRoad Auto Group is kicking off year-long festivities today to celebrate the company’s 20th anniversary by announcing a new charitable program that will benefit a range of local non-profit organizations chosen by staff and customers with a total contribution of $500,000 by the end of 2020. The initial phase of the program will see over $100,000 given to 18 local charities selected though an in-dealership voting system at OpenRoad’s 26 B.C. dealerships.

“When planning for our 20th anniversary we thought what better way to mark the occasion than by giving back and contributing in a way that will have a lasting impact on our community,” said Christian Chia, CEO of OpenRoad Auto Group. “We’re delighted support a range of non-profit groups and causes –causes that advocate for community, health, diversity, education, family and animal welfare– all chosen by our valued staff and customers.” 

Since OpenRoad Auto Group was named in 2000, the company has actively contributed to hundreds of organizations through the OpenRoad Cares program. The 20th anniversary charity initiative will be an extension of that program but will differ by empowering customers and staff to choose which local organizations within five regions of Metro Vancouver and the Fraser Valley will benefit.

Starting on March 9th, $20 from the sale of each car sold, up to 5,000 cars at all of OpenRoad’s 25 dealerships will contribute to the charitable fund. Customers will be able to cast their votes for their preferred charity. OpenRoad plans to present the donations to all 18 charities by June 30th. Additional 20th anniversary celebrations will include a group-wide 20th Anniversary Sales Event in April and various events and promotions every month throughout the year.

OpenRoad Auto Group started out in 1978 as Multiland Investments Limited with its first dealership, Richmond Toyota in the Richmond Auto Mall. In 2000, Multiland rebranded as OpenRoad Auto Group and soon after began adding more dealerships to the group, including OpenRoad Lexus Port Moody, OpenRoad Toyota Port Moody, OpenRoad Honda, OpenRoad Hyundai. In 2006, OpenRoad Audi opened in Vancouver, and in 2007 Richmond Auto Body joined OpenRoad as the ninth location. Starting in 2010, OpenRoad began a rapid expansion by adding numerous new dealerships across the Lower Mainland, including BWM Langley, MINI Langley, Porsche Centre Langley, Jaguar Land Rover Langley, Infiniti Langley, the BMW Store, MINI Yaletown, Rolls-Royce Motor Cars Vancouver and OpenRoad VW Burnaby. In 2017, OpenRoad expanded to the United States with the acquisition of Bentley, Lamborghini, Rolls-Royce and McLaren Seattle. In the last two years, OpenRoad has added Mercedes-Benz Surrey, Sunrise Toyota in Abbotsford and Peace Arch Toyota in South Surrey, both now rebranded with the OpenRoad name. The automotive group most recently opened the first Porsche Now pop-up store in Canada and one of the first luxury car subscription services in the country with the launch of Portfolio by OpenRoad. This year the company has added the new OpenRoad Subaru Boundary. OpenRoad has received numerous awards and industry accolades including being named a Platimum Member of Canada’s Best Managed Companies,and one of Canada’s Best Employers.

Today, OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,500 associates representing 22 quality automotive brands at 33 full-service retail locations, including 26 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington.

For more information about OpenRoad Auto Group, visit www.openroadautogroup.com

ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is British Columbia's largest automotive dealership group with over 1,600 associates representing 22 quality automotive brands at 33 full-service retail locations, including 26 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. With a focus on transparent and innovative business practices, OpenRoad associates are empowered in their roles in order to establish lifelong relationships with car owners. The company’s corporate philosophy is rooted in Unlimited Possibilities Ahead for their clients, their associates and partners. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT

Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com

Christian Chia, CEO of OpenRoad Auto Group, and his team to donate half a million dollars to B.C. charities chosen by staff and customers as part of OpenRoad's 20th anniversary celebrations. 

OPENROAD AUTO GROUP CELEBRATES 10 YEARS OF ROLLS-ROYCE IN VANCOUVER WITH DIAMOND STUDDED EVENT

December 12, 2019 (Vancouver, B.C.) – Close to a hundred distinguished guests attended an elaborate gala event to mark the ten year anniversary of Rolls-Royce Motor Cars Vancouver. The diamond studded celebration showcased the pinnacle of elegance and the brilliance of the world’s most luxurious automotive brand, alongside a host of indulgences curated by some of the world’s top culinary, mixology and DJ stars.

“We wanted to create an exclusive and memorable experience for our customers – one that symbolizes the ultra-luxurious nature of the Rolls-Royce brand and the importance of this milestone for our dealership in Vancouver,” said Aly Jiwani, Area General Manager, OpenRoad Auto Group. “Our team was honoured to present this marquee event as Western Canada’s preeminent Rolls-Royce retailer for our esteemed Rolls-Royce customers to enjoy.”

Guests were treated to an exclusive culinary experience from superstar Iron Chef Susur Lee of Susur Lee Restaurant Group in Toronto and Singapore in partnership with Culinary Team Canada Captain, Chef Scott Jaeger of the Pear Tree Restaurant in Burnaby. Guests were also invited to indulge in custom black and white cocktails made by the winner of the prestigious Diageo World Class Competition, Kaitlyn Stewart. All the while, DJ Hedspin, winner of the Red Bull 3Style World DJ Championships II filled the room with intoxicating beats, creating an exciting party atmosphere. A custom diamond anniversary chandelier designed specifically for the occasion was on display above the star jewels of the night, the Rolls-Royce Cullinan and the Rolls-Royce Dawn Inspired by Music edition.

Rolls-Royce Motor Cars Vancouver first opened in 2009 and was acquired by OpenRoad Auto Group in 2014. In 2018, OpenRoad relocated the dealership to its current location at 1809 West 5th Avenue. In May 2018, the grand opening of the new Rolls-Royce Motor Cars Vancouver was the site of the North American debut of the much-anticipated Rolls-Royce Cullinan. Dealership sales have been consistently strong, making Rolls-Royce Motor Cars Vancouver the number one volume dealership group in Canada.

For more information about Rolls-Royce Motor Cars Vancouver, visit www.rolls-roycemotorcars-vancouver.com

ABOUT OPENROAD AUTO GROUP

OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,500 associates representing 21 quality automotive brands at 32 full-service retail locations, including 25 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. With a focus on transparent and innovative business practices, OpenRoad associates are empowered in their roles in order to establish lifelong relationships with car owners. The company’s corporate philosophy is rooted in Unlimited Possibilities Ahead for their clients, their associates and partners. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT

Tanis Sullivan

Tanis Sullivan Communications

604-230-8008

tanis@tanissullivan.com

From left: Aly Jiwani, Area General Manager, OpenRoad Auto Group; Culinary Team Canada Captain, Chef Scott Jaeger of the Pear Tree Restaurant in Burnaby; Iron Chef Susur Lee of Susur Lee Restaurant Group in Toronto and Singapore; Christian Chia, CEO of OpenRoad Auto Group at the Rolls-Royce Motor Cars Vancouver 10 year anniversary celebration.

Aly Jiwani, Area General Manager, OpenRoad Auto Group; Steven Wu, Rolls-Royce Motor Cars Vancouver Brand Manager; Christian Chia, CEO OpenRoad Auto Group.

Celebrity chefs, Scott Jaeger and Iron Chef Susur Lee stand with the star jewel of the evening's event, the Rolls-Royce Cullinan under a custom diamond anniversary chandelier.

The crowd at the the Rolls-Royce Motor Cars 10 year anniversary party grooved to beats by DJ Hedspin, winner of the Red Bull 3Style World DJ Championships II.

World’s first PORSCHE NOW pop-up store opens in Richmond, B.C.

FOR IMMEDIATE RELEASE

September 17, 2019 (Richmond, B.C.) – The doors to the first-ever Porsche Now pop-up store officially opened today in Richmond, British Columbia, offering Porsche fans and owners a new one-of-a-kind Porsche brand experience unlike anywhere else in the world.

Located in Richmond’s Aberdeen Square, Porsche Now Richmond is the first retail outlet in the world to showcase the new Porsche Now design concept which was recently introduced by Porsche AG in Stuttgart, Germany. The state-of-the-art pop-up store is also the first collaboration between auto giants, OpenRoad Auto Group and the Dilawri Group of Companies ahead of their new flagship dealership, Porsche Centre Richmond, which is currently under construction and scheduled to open in late 2020 in the Richmond Auto Mall.

“We’re driven by the desire to fuel Porsche passion by exceeding our customers’ expectations with extraordinary and memorable Porsche experiences in and outside of our dealerships,” said Christian Chia, CEO of OpenRoad Auto Group. “We’re thrilled to partner with Porsche Canada and Dilawri Group to deliver on that promise with an enhanced customer experience at the new Porsche Now Richmond.”

“We are very excited to represent the Porsche brand in the Richmond market under the newPorsche Now concept,” said Ajay Dilawri, president of Dilawri Group of Companies. “We have endless passion for this brand and are committed to ensuring that we offer a great experience to our customers in all aspects of our business, and look forward to developing this new concept with our Porsche Canada and OpenRoad partners.”

Porsche Now Richmond is a new home for Porsche in Metro Vancouver, and provides customers with an intimate and interactive Porsche sales environment, as well as a convenient service drop off location. The new retail concept features an array of amenities with a design centre offering Porsche Exclusive Manufaktur items where customers can custom build their own Porsche in a configuration lounge based on their individual bespoke preferences. There is also a Porsche AR Augmented Reality visualizer for clients to experience their dream Porsche any time, everywhere.

The new Porsche Now Richmond is the only location in Canada to offer a Porsche Design shop, featuring an exclusive lifestyle brand of puristic design and products in the areas of sportswear and fashion, timepieces, eyewear, electronics, and bags and luggage.

At Porsche Now Richmond, modern design, technology and art are combined to produce a truly captivating customer experience. One entrance of the pop-up store features an endless mirror room and a custom children's Porsche 911 Carrera art piece symbolizing endless opportunities. The store will also showcase rotating exhibitions by local artists with a permanent feature wall that is a graffiti-style mural commissioned by local Chinese-Canadian designer and graffiti artist, Carson Ting. The mural represents Ting’s dynamic vision of the Porsche brand as well as Richmond’s deep heritage as B.C.’s most culturally diverse community. Customers can also experience unique in-store Porsche 3D mapping and interactive images projected onto the showroom vehicles to animate and bring each vehicle to life.

The opening of Porsche Now Richmond comes on the heels of the launch of the 2020 Porsche 911 during recent events at both OpenRoad’s Porsche Centre Langley and Dilawri’s Porsche Centre Vancouver. It is the 8th generation of the iconic Porsche 911 sports car.

Porsche Now Richmond is open daily except Sundays at 8060 Cambie Road in Richmond. For more information, visit PorscheRichmond.ca and follow Porsche Now Richmond on Facebook or Instagram.

ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,500 associates representing 21 quality automotive brands at 32 full-service retail locations, including 25 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. With a focus on transparent and innovative business practices, OpenRoad associates are empowered in their roles in order to establish lifelong relationships with car owners. The company’s corporate philosophy is rooted in Unlimited Possibilities Ahead for their clients, their associates and partners. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

ABOUT DILAWRI GROUP OF COMPANIES
Dilawri Group of Companies is Canada's largest automotive group with 72 franchised dealerships representing 30 automotive brands throughout Quebec, Ontario, Saskatchewan, Alberta, and British Columbia. Privately owned and operated by the Dilawri family since 1985, the company continues to expand its footprint in Canada, building on its history of excellence in the automotive industry. With more than 4,000 employees, Dilawri Group of Companies is proud to offer exceptional products and customer service in every dealership. For more information, visit dilawri.ca.

MEDIA CONTACT
Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com

MICHAEL DI MEO TO COMPETE IN THE PORSCHE GT3 CUP CHALLENGE CANADA WITH OPENROAD RACING

FOR IMMEDIATE RELEASE

May 6, 2019 (Vancouver, B.C.) - OpenRoad Racing is pleased to announce that Michael Di Meo has been selected to join OpenRoad Racing as the team’s new lead driver in the 2019 Porsche GT3 Cup Challenge Canada by Yokohama. The up-and-coming professional race car driver from Richmond Hill, Ontario was chosen based on his outstanding performance during his rookie year in the 2018 Porsche GT3 competition where he secured two strong podium finishes. Di Meo’s first race with OpenRoad Racing will be on May 17th during the Victoria Day Speedfest Weekend at the Canadian Tire Motorsport Park in Bowmanville, Ontario.

“We were really impressed with what Michael brought to the track during last year’s competition so when it came time to select a new lead driver, he was our top pick,” said Christian Chia, Founder of OpenRoad Racing and CEO of OpenRoad Auto Group. “We believe Michael has the skills and talent to become one of Canada’s top drivers, and we look forward to helping him reach his full potential during the upcoming race season.”

In 2018, Di Meo competed in his first Porsche GT3 Cup Canada and managed to secure two podium finishes while placing in the top five spots, five times. Di Meo succeeded in becoming OpenRoad Racing’s new lead driver following successful partnerships with professional race car driver, Remo Ruscutti from 2017 to 2018, and two-time Porsche GT3 Cup Champion, Scott Hargrove from 2014 to 2016. In 2014, Scott Hargrove won the top spot as the lead racer with OpenRoad Racing, claiming the Porsche GT3 Championship Cup. The 2019 race series will be OpenRoad’s sixth time participating in the national motorsports competition.

Michael began his racing career in kart racing at the young age of seven, and over the next 11 years he progressed through the various ranks of kart racing to compete at the highest level throughout North America. In 2013, he began his race car driving career and one year later, in his rookie year, he won a record-tying eight races and successfully secured the top spot in the 2014 Pirelli World Challenge Championship. In 2018, Di Meo competed in the Porsche GT3 Cup Challenge with Policaro Motorsport where he worked hard to claim two podium spots. 

This year, Di Meo will be behind the wheel of No. 96 OpenRoad Racing’s Porsche 911 GT3 at six races in the series where he is expected to improve upon the success of his rookie season. The Porsche GT3 Cup Challenge Canada is a one-make racing series based in Canada utilizing Porsche 911 GT3s. The Canadian race car series features semi-professional drivers racing head to head in one of the largest single-make series in North America. The multi-class structure of the series teaches drivers essential skills for an eventual career in Porsche Supercup or the American Le Mans Series. The series is divided into two classes; the Platinum Cup, featuring the more powerful Porsche 911 GT3 Cup 991.2 cars, and the Gold Cup, which includes the older 991.1 model. The series is sanctioned by the International Motorsports Association, and is a development series to the WeatherTech SportsCar Championship.

The 2019 Porsche GT3 Cup Challenge Canada race series schedule is follows:

May 17-19: Victoria Day Speedfest Weekend
Canadian Tire Motorsport Park, Bowmanville, ON

June 7-9: Circuit Gilles Villeneuve
Circuit Gilles Villeneuve, Montreal, QC

July 5-7: Mobil 1 Sportscar Grand Prix
Canadian Tire Motorsport Park, Bowmanville, ON

July 12-14: Streets of Toronto
Honda Indy Toronto, Toronto, Ontario

August 2-4: Road America
Road America, Elkhart Lake, WI

September 27-29: Circuit Mont-Tremblant
Circuit Mont-Tremblant, Mont-Tremblant, QC
For more information, visit the Porsche GTS Cup Challenge website.

ABOUT OPENROAD RACING
Founded in 2004, the OpenRoad racing team is spearheaded by Christian Chia and his two brothers – all of whom are race car drivers themselves and have competed in races all over the world. Their race history includes winning the championship at the 2014 Porsche 911 GT3 Cup Challenge Canada and then winning second place in 2016 with Scott Hargrove; the 2017 and 2018 GT3 Cup Challenge with race car driver, Remo Ruscitti, the 2014 Asia GT3 Challenge, the Porsche Carrera Cup Asia (2010-2012); and the Asian Formula Renault Challenge (2004-2008); Macau Grand Prix, Macau GT Cup (2008).

ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,400 associates representing 20 quality automotive brands at 28 full-service retail locations, including 23 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT:

Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com



Race car driver, Michael Di Meo to compete with OpenRoad Racing in the 2019 Porsche GT3 Cup Challenge Canada.

ROLLS-ROYCE MOTOR CARS VANCOUVER HONOURED WITH 2018 ‘INSPIRING GREATNESS’ AWARD

ROLLS-ROYCE MOTOR CARS VANCOUVER HONOURED WITH 2018 ‘INSPIRING GREATNESS’ AWARD

OpenRoad Auto Group recognized for bringing the Rolls-Royce brand to life in its May 2018 showroom debut and Cullinan introduction

• May 17, 2018 American premiere of Cullinan at the grand opening of Rolls-Royce Motor Cars Vancouver
• Festivities brought the world’s leading luxury brand to life including a real-life Spirit of Ecstasy performance artist
• Showroom was the first stand-alone Rolls-Royce building in the Americas
• The event featured the American reveal of Cullinan, the brand’s first-ever SUV
• Nearly 200 guests including top media experienced the world class luxury event

April 30, 2019 (Vancouver, B.C.) - Rolls-Royce Motor Cars Vancouver has been recognized for its prowess in bringing the world’s most venerable brand to life with the marque’s coveted ‘Inspiring Greatness Award’ for 2018. Reserved for the most engaging and outstanding dealer client activity that embodies the brand promise and attitude of Rolls-Royce Motor Cars, the Vancouver team received the award for the festivities surrounding the opening of its new showroom that included the Americas-wide debut of the all-new Rolls-Royce Cullinan.

“It’s an honor to be singled out for the way we do business,” said Christian Chia, Principal of Rolls-Royce Motor Cars Vancouver. “Our goal is not to be the biggest, rather, we strive to share the beauty and inspiration of the Rolls-Royce brand with every one of our clients and potential clients.” He added, “We had the distinct honor of introducing the new Cullinan to all of the Americas during the opening of our magnificent new showroom. It was a perfect intersection of events for the brand.”

In creating this truly inspirational event for Vancouver, Canada and the entire Americas, Chia commented, “Cullinan was our muse, an unparalleled catalyst to inspire greatness through creativity and results.” The event reflected two facets of Cullinan, offering a Diamond Room and an Adventure Room. The world had never before seen a vehicle showcased on an onyx diamond LED platform imported from Brazil. The celebration also included a custom Rolls-Royce infinity mirror room of 88 candles endlessly illuminating a Spirit of Ecstasy living sculpture. Snow fell from the gobo-inspired sky while a 3D deer looked on from a cinematic mountain range inside the forested Adventure Room. All the while, guests sipped a flaming pine-infused mezcal while dining on lobster claw charcoal sliders, A5 wagyu sushi and salmon lollipops with silver leaf cotton candy.

“In 2018 Rolls-Royce Motor Cars Vancouver inspired not only its clients, but also the entire Rolls-Royce family with this program,” said Martin Fritsches, President and CEO of Rolls-Royce Motor America. He added, “We are a brand that each of our clients aspire to in their own way. We build cars that inspire people who do great things. And it’s only fitting when we recognize that inspiration excellence among our family of dealers.”

Rolls-Royce Motor Cars’ new facility in Vancouver remains a showcase for the brand. Inside the Bespoke lounge, clients personalize their new vehicle from more than 44,000 available exterior colors and a wide variety of textiles and interior materials ranging from the highest quality leather to high-tech carbon fiber. Working together with a team of expert colour, material and design consultants in Goodwood, Home of Rolls-Royce, the Bespoke process is what makes these cars exclusive and unique. In 2018, Rolls-Royce Motor Cars delivered significant bespoke activity in North America in more than 80% of all vehicles commissioned.

Rolls-Royce Motor Cars Vancouver is one of 44 Rolls-Royce Motor Car retail partners in the Americas, including 37 in the United States, 4 in Canada, 2 in South America and one in Mexico. Last year the company delivered 4,107 units for a record year of growth. The Americas remains the largest global region for Rolls-Royce Motor Cars where about one-third of all commissions are delivered. Rolls-Royce Motor Cars develops and delivers the world’s ultimate luxury vehicles. Each Rolls-Royce Motor car is hand crafted at the company’s state-of-the-art assembly facility in Goodwood, England.

For a full suite of photos and videos of the event, CLICK HERE.

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ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,400 associates representing 20 quality automotive brands at 28 full-service retail locations, including 23 B.C. dealerships, three collision centres, and four luxury automotive brands in Bellevue, Washington. OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT:
Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com

 

OpenRoad Auto Group unveils the new dawn of driving with launch of PORTFOLIO, Canada’s first all-inclusive, multi-brand luxury car subscription service.

NOVEMBER 22, 2018 (Vancouver, B.C.) – Christian Chia, CEO of OpenRoad Auto Group, B.C.’s largest automotive retail group, unveiled the new dawn of driving today with the launch of PORTFOLIO by OpenRoad, Canada’s first all-inclusive, multi-brand luxury car subscription service offering consumers the freedom to experience luxury on their own terms.

As of today, Metro Vancouver car enthusiasts can sign up for the application-based subscription program and drive up to four new luxury cars per month from brands like Porsche, Land Rover, Jaguar, Lexus, Mercedes-Benz, BMW, Genesis, Infiniti and Audi for one flat monthly fee. The service makes it easier than ever to get behind the wheel of your dream car. Each PORTFOLIO subscription includes comprehensive vehicle insurance, maintenance, pick-up and delivery through a 24-hour concierge service.

With the launch of PORTFOLIO, Canadians will finally have a luxury car subscription that offers variety and a flexible premium driving experience that suits their changing needs and desires on a monthly basis – all with a simple swipe on their smartphone.

“These days consumers are seeking more variety in their driving experience beyond the traditional car ownership model,” said Christian Chia, CEO of OpenRoad Auto Group. “We’re excited to be able to offer a new option that will be attractive to a growing consumer segment - one that delivers more convenience, a lower level of commitment, and flexible access to more dream cars, more often.”

Unlike other Canadian car subscription services, PORTFOLIO is the only all-inclusive, multi-brand car subscription to offer a line up of 25 new model cars, representing over nine different luxury brands. In addition, PORTFOLIO is the only Canadian monthly car subscription to allow more than one flip per month, accommodating up to four car changes per month. Subscribers can choose from three exclusive packages – $2,499 per month for six months, $2,999 for three months or $3,499 for a month to month subscription. There is also a one-time initiation fee of $750. Drivers must be a minimum of 21 years old and have a clean driving record. The first cars will be delivered as of January 1, 2019.

Reports show that today’s culture of instant gratification and impulse purchases are driving the car subscription service model with many examples of successful programs in the United States and select manufacturer-driven programs in Canada. OpenRoad believes PORTFOLIO will be appealing to luxury car enthusiasts, affluent professionals and business executives, particularly those with client-facing professions. 

OpenRoad partnered with Clutch Technologies, a leading software platform provider with a proven track record for helping many U.S. based companies deploy successful car subscription programs. Given the success of the program, the company has plans to expand the service from high end luxury to a mid-level line up of cars by next year.

With the launch of PORTFOLIO, OpenRoad Auto Group proves, once again, that it is a leading Canadian innovator. As B.C.’s largest automotive retail company and a multi-award winning, progressive organization led by CEO, Christian Chia, BC’s 2018 EY Entrepreneur of the Year, OpenRoad has a track record for innovation and is proud to be leading the pack in this new category within the Canadian automotive industry.

For more information about PORTFOLIO, visit PortfoliobyOpenRoad.com or download the application for iPhone and Android. High resolution photos are available in the PORTFOLIO photo gallery online here. Interviews, demonstrations and test drives are available upon request.

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ABOUT OPENROAD AUTO GROUP

OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,300 associates representing 19 quality automotive brands at 26 full-service retail locations, including 23 dealerships and 3 collision centres. dealerships, OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

MEDIA CONTACT:

Tanis Sullivan

Tanis Sullivan Communications

604.230.8008

tanis@tanissullivan.com

Christian Chia, CEO of OpenRoad Auto Group named EY Entrepreneur Of The Year® 2018 Pacific Winner

Christian Chia, CEO of OpenRoad Auto Group named EY Entrepreneur Of The Year® 2018 Pacific Winner

The automotive retail industry entrepreneur is being recognized for his innovation and success in a highly competitive and rapidly changing industry.

VANCOUVER, BC (Sept. 28, 2018) - Christian Chia, Chief Executive Officer of OpenRoad Auto Group Limited, British Columbia's largest-volume dealership group, has earned the prestigious distinction as the EY Entrepreneur Of The Year 2018 Pacific winner. Chia was chosen as the Pacific region’s top entrepreneur and an industry trailblazer from an elite group of 35 finalists based on his proven success and leadership in the automotive retail and service industry. 

“It is a tremendous honour to be recognized amongst such an esteemed group of entrepreneurs,” said Christian Chia, CEO of OpenRoad Auto Group. “At OpenRoad, we’ve worked very hard to stay ahead of competition and to offer a superior car ownership experience at every turn, so this award is truly a testament to the dedication of the entire OpenRoad team.”

Established in 1978 as Multiland Investment, the small, family-run business of one car dealership eventually grew to four stores and three brands by the time Christian became president in 1998. He then led the transition from Multiland to OpenRoad in 2000 and has since paved the road for explosive growth. Today, OpenRoad is the largest auto retailer in BC, with 26 retail locations, including 23 dealerships and 3 collision centres.

"Christian is taking a fresh approach to differentiate OpenRoad in a mature market," says Lui Petrollini, Entrepreneur Of The Year Pacific Program Director. "Loyalty marketing, predictive analytics and multi-channel platforms are just some of the tactics he's embraced to create a personalized and trusting experience — both online and in-store."

OpenRoad continues to invest in a culture of experimentation by implementing tools, such as a first-in-Canada custom payment platform known as Payment Engine and a custom peer-recognition social application called the OpenRoad Heart program, and with employee learning like their internal Leadership Development Program.

"One of OpenRoad's biggest strengths is understanding its people," says Petrollini. "Buying a car is a big investment decision for many people, and the experience often doesn't end at the point of purchase. Christian aims to build on that by delivering an engaged and meaningful car ownership experience from one end of the customer journey to the other." 

Christian's perseverance to experiment and explore new markets has allowed OpenRoad to overcome the size and legacy of longstanding competitors in the BC market. The company now employs 1,300 staff and has recently expanded into Washington state where the company now owns and manages Bentley of Bellevue, Lamborghini Bellevue, Rolls-Royce Motor Cars Bellevue and McLaren Bellevue.

As the Pacific region's EY Entrepreneur Of The Year 2018 winner as well as earning the top spot in the Business to Consumer category, Christian will now compete with top entrepreneurs from the Prairies, Ontario, Atlantic and Quebec regions for the national honour of EY Entrepreneur Of The Year 2018 Canada, to be presented at a gala celebration on 29 November 2018 in Toronto. In June 2019, Canada's EY Entrepreneur Of The Year 2018 will move to the world stage to compete with more than 50 country recipients for the title of EY World Entrepreneur Of The Year.

For full program details, visit ey.com/ca/eoy.

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About OpenRoad Auto Group
OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,300 associates representing 19 quality automotive brands at 26 full-service retail locations, including 23 dealerships and 3 collision centres. dealerships, OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com

About EY Entrepreneur Of The Year®
EY Entrepreneur Of The Year is the world’s most prestigious business awards program for entrepreneurs. The program makes a difference through the way it encourages entrepreneurial activity among those with potential and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global awards program of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 145 cities in more than 60 countries. ey.com/eoy

The 2018 Pacific independent judging panel consists of Charles Chang, President & Founder, Lyra Growth Partners Inc.; Debra Hewson, President & CEO, Odlum Brown; Sacha McLean, Partner, McLean Group; Ali Pejman, Partner, Fort Capital Partners; Lisa Shields, Founder & CEO, FI.SPAN Services Inc.; Bill Tam, Co-Chair, Digital Technology Supercluster; Cathy Thorpe, President & CEO; Nurse Next Door; and Marsha Walden, President & CEO, Destination British Columbia.

This year's program national sponsors are ICI RDI, The TMX Group, The Globe and Mail Inc., Media One Creative, Merrill Corporation, Kira Talent, Air Canada and The Printing House Limited. Pacific regional sponsors are Leone, Canada Wide Media, Hunt Personnel, Rocky Mountaineer and the University of British Columbia.

MEDIA CONTACT:
Tanis Sullivan
Tanis Sullivan Communications
604-230-8008
tanis@tanissullivan.com

 

Rolls-Royce Motor Cars Vancouver to publicly debut the ROLLS-ROYCE CULLINAN for the first time in Western Canada during Luxury & Supercar Weekend, September 8 & 9th

VANCOUVER, B.C. (September 4, 2018) – Rolls-Royce Motor Cars Vancouver, part of OpenRoad Auto Group, will publicly debut the luxury auto maker’s most anticipated new model of all time, the Rolls-Royce Cullinan during Luxury & Supercar Weekend, September 8 and 9th at VanDusen Botanical Garden. Select media are being invited to preview the event on September 7th from 11:30 to 1:30 pm. Interviews will be available with Steven Wu, Rolls-Royce Motor Cars Vancouver Brand Manager in Mandarin and English at 12:00 PM. 

The Cullinan is Rolls-Royce like never seen before. The Rolls-Royce Cullinan is Rolls-Royce Motor Cars’ first foray into the luxury sport utility and is considered the most significant new model in the brand’s century long heritage. The elegant Cullinan SUV offers uncompromised luxury by adapting Rolls-Royce’s signature Architecture of Luxury design into a versatile, family oriented, super-luxury SUV with a host of bespoke features. The 6.75 litre twin-turbo V12 Rolls-Royce engine delivers 563bhp/420kW and 850Nm/627lb-ft of torque to the all-new Rolls-Royce All-Wheel Drive. A four-wheel steering system provides never-before-seen handling. The entire package makes Cullinan capable of overcoming any challenge while still delivering the world-renowned “Rolls-Royce Magic Carpet Ride.’ 

In May 2018, OpenRoad Auto Group opened the new Rolls-Royce Motor Cars Vancouver dealership located at 1809 West 5th Avenue on Vancouver’s west side which replaces the former dealership located just a few blocks away. The 4,500 square foot, two level luxury automotive retail centre offers an elegant showroom featuring high end finishes, premium architectural details and space for up to six Rolls-Royce models. The new dealership is currently the only stand-alone Rolls-Royce dealership in Canada. All other Canadian stores combine Rolls-Royce with other luxury car brands like Karma or Lamborghini.

Rolls-Royce Motor Cars Vancouver is currently the top Canadian volume dealer and one of the top selling Rolls-Royce dealerships in the world. OpenRoad Auto Group acquired the Vancouver Rolls-Royce retail store in 2014, and just last year purchased a second Rolls-Royce dealership in Bellevue, Washington along with an established Bentley and Lamborghini retail facility. 

Visit the Rolls-Royce Motor Cars Press Club at press.rolls-roycemotorcars.com for the full Cullinan press kit. For details about Rolls-Royce Motor Cars Vancouver, visit rolls-roycemotorcars-vancouver.com. For more information about the 2018 Luxury & Supercar Weekend, visit luxurysupercar.com

ABOUT OPENROAD AUTO GROUP

OpenRoad Auto Group is B.C.'s largest automotive dealership group with over 1,200 associates representing 19 quality automotive brands at 23 full-service car dealerships. Established In 2000, OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. openroadautogroup.com.